Privacy Policy

Last updated: 12th of August 2026

1. Who we are

Sterk Digital Limited ("we," "our," or "us") is a company registered in Northern Ireland (company number NI676988), registered office at Unit 1, 212–218 Upper Newtownards Road, Belfast, Northern Ireland, BT4 3ET. We operate as a lead generation and affiliate marketing business, connecting consumers and businesses researching financial and utility products with our partner brands ("Partners").

This policy explains how we collect, use, and share personal data when you visit our website (https://sterkdigital.com) or submit an enquiry through one of our content assets.

2. What data we collect

Depending on the form or asset you interact with, we may collect:

  • Contact details: name, email address, phone number, postal address
  • Enquiry details: the product or service you're researching (e.g. type of insurance, credit product, or utility service), and any information you provide about your requirements
  • For business enquiries: company name, role, and business contact details
  • Technical data: IP address, browser type, device information, and website usage data collected via cookies and analytics tools
  • Communication records: if you contact us directly, we keep a record of that correspondence

3. How we share your data

Because we operate as a lead generation business, submitting an enquiry through one of our forms or assets means your details will typically be shared with one or more of our Partners — finance, insurance, credit, or utility brands and brokers — so they can contact you about the product or service you enquired about.

We will tell you, at the point of collection, which Partner or category of Partner your details will be shared with, or direct you to a list of current Partners.

We do not sell personal data to third parties for their own independent marketing purposes outside the context of the enquiry you submitted.

We may also share data with service providers who help us operate our business (e.g. hosting providers, email delivery services, analytics providers), under contractual terms that require them to protect your data.

4. Our legal basis for processing

We rely on the following legal bases under the UK GDPR:

  • Consent — for sharing your details with Partners so they can contact you about the product or service you enquired about. You can withdraw this consent at any time by contacting us.
  • Legitimate interests — for website analytics, fraud prevention, and improving our services, where this doesn't override your rights and interests.
  • Legal obligation — where we're required to retain or disclose data by law or regulation.

5. International transfers

[Placeholder — confirm whether any Partners, hosting providers, or service providers are based outside the UK/EEA. If so, this section needs to describe the relevant safeguard, e.g. UK International Data Transfer Agreement or adequacy regulations.]

6. Data retention

We retain personal data only for as long as necessary to fulfil the purpose it was collected for, including the time needed for a Partner to process your enquiry, and any period required to meet legal, accounting, or regulatory obligations. [Placeholder — confirm specific retention periods for enquiry data once agreed internally, e.g. "enquiry data is retained for X months."]

7. Your rights

Under UK data protection law, you have the right to:

  • Access — request a copy of the personal data we hold about you
  • Rectification — ask us to correct inaccurate or incomplete data
  • Erasure — ask us to delete your data in certain circumstances
  • Restriction — ask us to limit how we use your data
  • Object — object to processing based on legitimate interests, or withdraw consent at any time
  • Portability — request your data in a portable format, where applicable
  • Complain — lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe we haven't handled your data properly

To exercise any of these rights, contact us using the details in section 10.

8. Cookies

Our website uses cookies and similar technologies to operate correctly, understand site usage, and support advertising and analytics. [Placeholder — link to a separate Cookie Policy or cookie consent banner if one is implemented, and list categories of cookies used.]

9. Security

We use appropriate technical and organisational measures to protect personal data against unauthorised access, loss, or misuse. No method of transmission over the internet is completely secure, but we work to protect your data to industry standards.

10. Contact us

If you have questions about this policy or wish to exercise your data protection rights, contact us at:

Sterk Digital Limited
Unit 1, 212–218 Upper Newtownards Road
Belfast, Northern Ireland, BT4 3ET
Email: hello@sterkdigital.com
Company Number: NI676988

11. Changes to this policy

We may update this policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision.